Ok, this is insane.

The guy who created Day Job Killer, and Google Assassin is at it again. This time he’s automated every little detail and taken out all of the guess work. If you want to sell things on Clickbank and make sick amounts of money then this guy knows how to do it. He’s just getting ready to launch and so He’s put together a video with proof that it works like crazy.

He takes you deep into a $15,000/day clickbank account and shows you the products, the pages, the adwords campaign… everything. He GIVES IT ALL AWAY!

If you want to be inspired you have to check this out.

You have to see this video.

Check out Google Nemesis.

I just posted a copywriting cheat sheet which I think you will find very valuable for planning your marketing strategy.

The cheat sheet is based on the one given by Micheal Masterson in his book Ready, Fire, Aim: Zero to $100 million in No Time Flat.

Check it out and let me know what you think.

PS: I’ve added a Resources section to the site, and will be filling it out with more high quality content in the near future.

Download the PDF and keep it close by. Get it here.

When it comes to getting your business profitable the 80/20 rule can be used as a guide to determine how you should manage your time.

What is the most important part of any new business?

Sales.

Time and time I’ve had to learn and relearn this while trying to get HalOtis profitable. I spent time working on designing the logo, getting business cards printed, having a custom t-shirt made, and working on products before actually proving that there was a market that I could sell to. What was I thinking!

All of that time was wasted.

Let’s look at some examples of how to do it properly:

Blog Posting
If you had spent 1 hour writing a post for one of your blogs, then you should spend 4 hours promoting it. Take the time to socially bookmark your post, leave comments on other sites for the link back, and perhaps write some more articles, Squidoo lenses, or post to other web 2.0 sites. Spread the word far and wide that you have something worth reading.

Internet Marketing
If you want to get into a particular market get to the selling as soon as possible. If you take a day to find a niche, build a website, and find a product to sell on it. Then spend the rest of the week only on sales. Drive traffic to the site, test the conversion of different pages designs, tweak the copywriting. If you can’t sell someone else’s product if you put in that amount of effort then consider finding another niche.

Business
Resist the temptation to build up your business. Don’t start by getting the accounting software, designing logos, getting letterhead, talking to lawyers, or doing the paperwork to register your business. Skip those things and develop a plan that will get you to the Selling part as soon as possible. You can get creative about this. Take pre-sales whenever possible and focus your effort on getting them. 90% of businesses fail in the first year… mitigate your risk by making sure the business will make money before investing in it.

This approach will have a much better success rate. If you want to be in business, and get rich, you must get over any hangups you have about sales and selling. In fact you should come to love sales.

Sales is the one place where you actually get to use that fun stuff you learned about in Psychology class. It’s a ridiculously interesting area to be an expert in, and the money is pretty good too. If you know how to make sales, then you’ll be an asset to every business you work for (or your own).

My corner of the internet is buzzing these days about the importance of learning how to be a good copywriter. In fact there are a number of products about copywriting that are in the launch phase or still in development by various marketers.

The importance of having good copy can not be underestimated. Well written copy will put your sales through the roof!

John Carlton, one of the worlds best copywriters, says that if he lost all his money, and found himself penniless on the street then he could get it all back with a crayon and a scrap of paper. That’s the power of good copy.

Frank Kern said “Copywriting is the currency of the internet”

Copywriting is the tool through which you improve your conversion, attract joint venture partners, and develop long standing relationships with your customers.

The big thing going on right now is what Clayton Makepeace, and Anthony (Tony) Flores are doing. These guys are coming from a traditional copywriting background. Which means they have lots of great new ideas that haven’t really been seen online yet. And they’re doing a launch.

Launches are great. And these guys are experts, so they know how to attract attention… Give away lots of great stuff for free!

They’ve already released some stuff that’s out of this world.

Electrify Your Ads - is a 71 page report about how and why you should use colloquial phrases in your copy. There are 50 pages of words and phrases that you can use to dramatically improve your writing. I just finished reading it, and it’s something that I’m going to keep close by from now on. You’ll also be able to get The Great Copywriting Conspiracy which explains in great depth exactly how powerful good copy can be to your bottom line.

You may also want to check out Gary Bencivenga, and Drayton Bird for some great copywriting information and tips.

Did I miss your favorite copywriter? Let me know in the comments.

This book is probably one of the most important books I have ever read about marketing and sales. The concepts that Robert Cialdini explains in is book are mind-blowing.

This book will tweeze your mind so much you won’t know if you’re actually in control of your own decisions.

If you’re in sales or marketing then you have to read this book.

Recently due to a change in my full-time job as a programmer I have started working from 6am to 3pm.

It changed everything for me.

Getting off work 2 hours earlier than before, and having the apartment to myself for that time to work on starting businesses has been spectacular. In the two weeks that I have had this time available I have written a short book and report which I will start selling hopefully sometime this weekend.

One of the things that I’m looking forward to is recording more videos. I’m working on becoming comfortable in front of the camera so that I can start producing more stuff for youtube. It’ll be great to build up more of an online presence there and test some marketing concepts.

It may just be 2 hours a day, but that time can really add up very quickly. If I can continue this pace then it won’t be long before HalOtis is making some serious coinage.

My recent experience trying to get set up as a publisher on clickbank inspired me to create a video about it. Stay tuned for that.

I was never the type of person to read growing up. All through high school and university I probrobably read 5 books cover to cover… including the assigned reading. I was the type of person who would read the first chapter and then give up.

These days however, I’m always reading books. My library is growing and I have a stack of books that are just itching to be cracked open.

This guy has made a huge impact on my life about 5 years ago. Eben Pagan is an internet marketer like none other. He has built a $20 million empire selling information products. The most high profile of which is the “Double your Dating” brand where he operates under the pen name David DeAngelo.

I learned about the Double your Dating program before I was really into the internet marketing stuff. I’ll admit that his program sucked me in as a university student and it was probably the first thing I had ever bought online.

David DeAngelo introduced me to many new concepts in the series of products that I bought from him. His depth and breadth of knowledge about, not only dating, but also psychology, health, and some more esoteric things like hypnosis, and NLP had me hooked to learn more from this guy.

Recently he’s started to open up into the world of Internet Marketing. And will soon be launching a new program called the Guru Mastermind.

I highly recommend that you sign up for the email list, and watch some of the videos that he’s doing to promote his new program. Check out the always interesting and always well dressed Eben Pagan at Guru Mastermind

Jeff Johnson has an excellent outline on his site that is pretty close to the process I use to make money online. If you’ve never heard of Jeff Johnson, he really knows what he’s doing.

Jeff also gives away a version of the Wordpress software that is optimized for the search engines. If you build websites around a blog you should take a look at Jeff’s version of Wordpress.

Check out his traffic getting jumpstart