HalOtis

Archive for June, 2007

“Muse” in for Testing

Thursday, June 28th, 2007

Taking the concepts of Tim Ferriss’ “4 hour workweek” to heart, HalOtis has undertaken a pet project, an experiment if you will, for a potential business idea.  I’ve taken what I consider to be a mediocre product idea — in this case an e-book and accompanying software to try and sell online.
At this moment I’m [...]

Book Review: The 4 hour Workweek

Sunday, June 24th, 2007

I have to admit that I’ve been obsessed with the book since I finished reading the first chapter. Tim Ferriss has taken a unique path in life and through this book he shares those things that he learned along the way.
Tim’s philosophy is what he calls Lifestyle Design. A process of determining first [...]

Micro-test Everything with Google

Tuesday, June 19th, 2007

I recently opened a Google AdWords account to help drive traffic to this site as well as test out business ideas in the future.
Most people in copy writing realize that the specific words you use in a headline can make or break an ad. Every little aspect of the copy will affect the response [...]

Automatically Fund your Business

Friday, June 15th, 2007

For the last year I have automated a transfer of $100 from my checking to my savings account every week.  This is not a new idea.  Many financial advisers will recommend taking advantage of automatic money transfers as a way to ensure good saving habits.  I had been taking the money from my savings account [...]

Revenue by Next Month?

Wednesday, June 13th, 2007

Sorry about the long time since the last post. I was taking a course which kind of took my focus away from further growing this business. Now that the course is done with however I’m back and things are moving again at a very rapid pace.
I’ve decided to task HalOtis with the creation [...]