Launching sites all over the place
Since the beginning of the month I’ve been on a bit of a rampage. I’ve started 1 tumblr blog, 2 blogger blogs, and 1 I’m hosting myself. There’s no stopping there either. I’m going to continue starting websites at a rapid pace. Some simple math tells me that I’ll probably need 20 profitable sites before it’ll be a full time income. To find those profitable 20 however will require starting a lot more.
If I estimate my success rate for starting a profitable site at 10% then I’ll have to start 200 sites. That’s a lot of sites!
Thanks to Ed Dale’s tips, the financial risk is out of the equation. With a solid process it should be possible to do the market research for a new niche, launch the site, and create some quality content for it in just a few hours.
Launching and running so many sites has given me some potential business ideas which I may investigate soon. In the meantime I’m working on a future post with some tips for managing multiple sites.
Five blogs is somewhat manageable but I don’t know how easy it will be to scale to 10, 20, or 50 sites.
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This post was confusing for me:
Why are you starting so many blogs?
How did you come up with your figures (10% success rate, 20 blogs to have desired income level)?
I have read two articles recently (both from Johnchow.com) that contridict this thinking.
I’m not mentioning this to attack you but to stimulate conversation. I don’t know which way is better and each probably has its benefits and shortcomings.
In “So you want to be a google whore” he talks about his own methods for building traffic and from that income. The post was in response to a guy that emailed him frustrated because his FORTY sites weren’t earning him much money. To summarise Chow’s reply, he started with ONE site and kept working on it all the time and promoted it heavily by asking related sites to write about him. From the day he started putting adsense on his ONE blog he was making more money than the guy with 40 sites.
And in another post about the top “Google whores” he lists some of the top Google Adsense earners. Most of them are making the income that is listed from only ONE site (because they focus on one site).
Is it possible that most blogs fail to generate revenue because they are run by bloggers that are focusing on too many other things?
I don’t know, I’m not an expert. But I think that it is a question for us to ask ourselves.
I naturally like to start a bunch of projects too. See what works and what doesn’t. But I am starting to wonder if doing the opposite might not be better.
I love your site HalOtis. It resonates with me and it keeps me coming back. You have good content (link bait). Keep it up! You’ll get there I think.
That’s a valid point. Tori. I guess I don’t really expect to be able to compete in the making money online niche. There’s just too many well established players that are doing it full time, who I can’t compete against.
those figures were just estimates based on personal experience. In reality success is determined by the quality and amount of research you do up front, and then the amount of work you put in to create quality content.
the 20 sites number is because I would consider the average successful webpage to generate about $100/month passively. At 20 sites that’s $2000/month which should cover my monthly expenses. Again, these are just estimates it’s entirely possible to have a site that will generate many times more than that.
Why so many sites rather than concentrate on this blog? There’s really 3 reasons.
First, diversification is a means to reduce risk. If I worked full time on this blog for a few months I might be able to do as well as john chow eventually, but if it never worked out I might be several months wasted.
Second, Every website is an online presence, it will be found by Google and other search engines and link back to this website, to help boost my PR and my readership.
Third, each site is targetted to a particular keyword phrase that has very little competition on Google. As a result each page, once ranked, will attract a steady stream of traffic which can be funnelled to a site that will make money for me. The more sites the wider the net.
Most if not all of these sites will be static content hosted on fee web 2.0 platforms meaning that once written there’s very little work needed to maintain them.
I agree with you 100% about the “making money online” guru market being pretty full. It seems to be getting a little ridiculous actually.
I like your second reason especially. Those are all solid reasons.
I think that I did not (still don’t) quite understand what kind of sites you are starting. I guess knowing more about Ed Dale’s program might shed some light?
ALSO,
Is it possible for you to set an option for commentors where they receive email notification when someone replies to a comment?