I was reading through Jay Abrahams book

Here’s a particularly valuable quote from the first chapter:

Did you ever wonder how many ways there are to increase your business? 100ways? 200 ways? 500 ways? It can be intimidating to merely know where to start.

I have good news — there are only three ways to increase your business:

1. Increase the number of clients.
2. Increase the average size of the sale per client.
3. Increase the number of times clients return and buy again.

Only three. It s significantly less daunting if you only have to focus on three categories. In fact, it s easy. Let s take a simple example.

• Calculate your number of clients.
• Figure the average amount they spend on each transaction/sale
• Determine how often they make a purchase in a year.

Let s say you have 1,000 clients. They average $100 per transaction/sale. And they make two purchases in a year.

# of Clients x Transaction Value Per Client x Transaction Per Year = Total Income:
1,000 x $100 x 2 = $200,000

But look what happens if you increase these three numbers by just 10%.

# of Clients x Transaction Value Per Client x Transaction Per Year = Total Income:
1,100 x $110 x 2.2 = $266,200

A mere 10% increase across the board expands your income by 33.1%.

A 25% increase in these categories nearly doubles your income to $390,625.Very simple. But the results can be overwhelming. Focusing on this simple formula is just one small way people easily do increase their incomes or grow their businesses by 100%, 200% or more.

Stumble it!
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