Archive for August, 2011

Tracking iPhone App Usage

Wednesday, August 24th, 2011

After the initial release of UFO Invader there was one thing that I found extremely frustrating.  Lack of information about how many people were using the game, how often they were playing, and what areas of the menus were being accessed.  I was left to guess based on download numbers, ad impressions and the number [...]

Posted in Advice, iPhone, Software | No Comments »

UFO Invader Major Update Coming

Tuesday, August 23rd, 2011

Since launching UFO Invader in early August I have been hard at work with a MAJOR update to the game which will add in all the features that I never had time to implement for the first release. This is totally changing the game. I have added a store and a currency system to the [...]

Posted in Business, iPhone, Software | No Comments »

Game Theft Affects The Bottom Line

Friday, August 12th, 2011

In my last post I wrote about some strange numbers that I was seeing in my app that I just had to investigate. But first just some background information. My first iPhone Game (UFO Invader) was released just one week ago as a  $0.99 paid app.  It’s also a bit of an experiment so I [...]

Posted in Advice, Business, iPhone | 4 Comments »

Perplexing Advertising Numbers

Wednesday, August 10th, 2011

I’m still doing a lot of testing around how this iPhone Apps stuff works but yesterday I ran an experiment to see if mobile advertising would help boost sales of my game. The results were very odd. Firstly, I have been running various ad supported websites for about 8 years now so I’m pretty confident [...]

Posted in Business, Internet, iPhone | No Comments »

iTunes Affiliate View Controller

Saturday, August 6th, 2011

There are many ways that you can make money with an app on the App Store.  One of the lesser used ways is through affiliate sales. Apple has an affiliate program that runs through LinkShare.com which pays out 5% on iOS Apps, Music, iBooks and even the Mac App Store software.  It’s free to sign [...]

Posted in Business, iPhone, Software | No Comments »

Less Waiting Than Expected – Game Published!

Friday, August 5th, 2011

UFO Invader – my first iPhone game is now available for sale in the App Store. It actually took much less time than I expected to get it through the review process. There were no real issues that were found, no hang ups or concerns. The actual submission process is fairly complex and took me [...]

Posted in Business, iPhone | No Comments »

UFO Invader Trailer Video

Wednesday, August 3rd, 2011

This is the video trailer I did for my soon to be released UFO Invader game.  Let me know what you think.

Posted in iPhone, Video | No Comments »

UFO Invader Submitted – Waiting Again

Wednesday, August 3rd, 2011

Waiting seems to be something that you have to get used to when dealing with Apple.  Granted, the whole process is vastly more efficient than it was back in the days of physical distribution.  And I’m thankful that that I don’t have to hire a publisher and deal with box designs, CD duplication and the massive [...]

Posted in Advice, Business, Internet, iPhone, Software | No Comments »